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Marketing Insiders: Q&A With Oli Adams From Brentwood School

By |December 4th, 2019|

Name: Oli Adams Job title: Director of Communications, Admissions & Marketing Current place of employment: Brentwood School Years’ experience in education marketing: 15 How did you get into schools marketing? Purely by chance noticing [...]

Social Media: Your Secret Weapon For Recruiting Top Teaching Talent

By |November 25th, 2019|

The UK’s education recruitment crisis shows no signs of improving any time soon. With training shortfalls, plummeting retention rates, and worsening working conditions, the outlook is not good. To overcome these challenges, you need [...]

Independent Schools & Their Use of Social Media – Follow Up With Rossall School

By |November 13th, 2019|

Back in August we published a very popular blog which looked at the top 3 Independent Schools for their use of social media, according to their score on Edurank. If you want to refresh [...]

Marketing Insiders: Q&A With Karen Brookes-Ferrari From Exeter School

By |November 6th, 2019|

Name: Karen Brookes-Ferrari Job title: Communications Manager Current place of employment: Exeter School Years’ experience in education marketing: 6.5 How did you get into schools marketing? A love of language has led me on [...]

Customer Personas: The Key To School Marketing Success + Free Template

By |October 17th, 2019|

As a school marketer, a big part of your role is ensuring that your outputs communicate the value your school has to offer prospective students, their parents and the community. But unless you understand [...]

Marketing Insiders: Q&A With Harriett Gething From Notting Hill & Ealing High School

By |October 8th, 2019|

Name: Harriett Gething Job title: Director of Marketing Current place of employment: Notting Hill & Ealing High School GDST Years’ experience in education marketing: Six How did you get into school marketing? I was Director of [...]

8 Steps to Success: The Back to School Action Plan For School Marketers (Part 2)

By |September 30th, 2019|

In part 1, we covered the first four steps of our Back to School Action Plan for school marketers. To quickly recap, those were: Step 1​: Review data from your previous year Step 2​: [...]

8 Steps to Success: The Back To School Action Plan for School Marketers (Part 1)

By |September 26th, 2019|

The new term is here, and it’s brought with it a return to the everyday hustle and bustle that comes with being a school marketer. With a hundred different tasks staking a claim for [...]

Marketing Insiders: Q&A With Paula Smith From LVS Ascot

By |September 13th, 2019|

Name: Paula Smith Job title: Marketing Manager Current place of employment: LVS Ascot. LVS Ascot is owned by Licensed Trade Charity. Years’ experience in education marketing: 6 years. Almost 30 years in marketing. I started [...]