Sharing content daily is important for any business, including your school. But what many schools don’t realise is that they have an untapped gold mine of content just waiting to be explored, posted and [...]
When it comes to SEO for schools, private schools and higher education, knowing where to start is challenging. But by focusing on the right elements, you will be able to drive droves of organic [...]
Online reputation has been a growing focus for schools over the last decade. Where a sporadically updated website once did the trick, the age of social media and reputation management have increased the importance [...]
Throughout this difficult time, it’s more important than ever that schools are continuing to communicate effectively with their students, parents and the wider school community. It’s a difficult time for everyone, especially the younger [...]
During this challenging time, it’s likely that you’ll have slightly more time on your hands after the initial rush to get the necessary crisis communications out to your school’s students, parents, staff and the [...]
We know that a well-thought out open day requires months of planning. Certainly at Ambleglow, we've been working with our school marketing clients on promotional opportunities to publicise these events since last year. With [...]
At the time of writing, it appears that schools will be closed for months rather than weeks, with expectations that coronavirus will peak in mid-May to mid-June. But this is a story which moves [...]
There are a huge number of crises that affect schools, however all of them will result in a finite number of emergency responses which you can be prepared for. For example: Students are kept [...]
It’s difficult to know whether your school should continue as normal or whether you should be adjusting your tone and posting schedule slightly. Our advice would be to find that all-important balance. Continue sharing [...]
If COVID-19 is a reminder of anything it's this; the unthinkable really does happen. With countries around the world closing their borders, shutting down public spaces and shoring up failing economies, few of us [...]
It is a truth universally acknowledged that Jane Austen nearly called Pride and Prejudice, First Impressions. You can understand why she did this because the story really centres around two pupils not liking each [...]
A marketing plan is a document that outlines how you’re going to implement your marketing strategy. It’s written for a detailed time period, usually annually, and explains both your current situation and what you’re [...]
Marketing your school. It’s a brilliant job, but it can be a lonely existence. Having met so many fantastic school marketers over the years, I still can’t get over what an incredibly talented bunch [...]
Back in August last year, we published a very popular blog which looked at the top 3 Independent Schools for their use of social media, according to their score on Edurank. If you want [...]
Marketing trends have prompted a change in the role responsibilities of school leadership. Headteachers have always been involved in marketing the school. After all, marketing is an indispensable management function in any organisation. In [...]
There are so many wonderful stories to be told about your school and we think Instagram is the perfect place to tell them. But before you get snap happy, you need to think about [...]
We’re just a couple of weeks away from the end of 2019, and the end of this decade – hasn’t it flown by! With that in mind, we wanted to take a look into [...]
The UK’s education recruitment crisis shows no signs of improving any time soon. With training shortfalls, plummeting retention rates, and worsening working conditions, the outlook is not good. To overcome these challenges, you need [...]
