About Sally

Serving on the Senior Executive Team, Sally oversees the strategic direction of Ambleglow. Graduating from Royal Holloway, University of London with a BA (Hons) in Media Arts, Sally joined as an Account Executive in 2007 and has risen through the business gaining first-hand experience in all areas. Past experience includes running major accounts such as Channel 4, SAGA, and Viacom International Media Networks. She’s also a Co-opted Governor for Warfield Primary School, giving her a unique insight into the challenges faced within education.

Education Marketing Statistics 2025 | Free Benchmark Report

By |January 22nd, 2025|

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As a school marketer, a big part of your role is ensuring that your marketing activities attract and retain your target families. Use our free school marketing template to develop an effective school marketing strategy.

How School Marketers Can Use AI to Improve Their Marketing Efforts

By |October 21st, 2024|

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Discover how Artificial Intelligence (AI) can transform your school marketing efforts. From automating routine tasks to personalising communications at scale, AI offers powerful tools to engage prospective students and parents effectively.

Who Should You Target Depending On Your Product Or Service?

By |October 2nd, 2024|

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It’s hard selling to schools. They’re busy places. Access to the key decision-makers isn’t always straightforward. This is a perennial problem for all suppliers, as the Department for Education’s Prospectus 2020-2025 “Schools’ buying strategy” guide [...]

The 9 Principles You Need For Great Open Day Marketing

By |October 2nd, 2024|

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School open days: a powerful weapon in any school marketer’s arsenal, and one that is more complicated to use than you might initially think. Done right, school open day campaigns can be tremendously beneficial, but done wrong, they’re little more than an expensive waste of time.

Social Selling on LinkedIn: Boost Your Brand’s Reach and Revenue with Zero Cost

By |June 6th, 2023|

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Does LinkedIn feature as a tool for social selling in your marketing strategy? Read our top 5 tips to help build brand visibility and increase lead generation for your offering to schools.